Unique selling proposition examples

During the development of Disneyland, Walt Disney would frequently arrive home late in the evenings and would often enter his house through the kitchen to see what Thelma, his housekeeper, was preparing for dinner that evening.

But does it really matter how many followers you have on Facebook?

Facebook makes it really easy for people to like or follow your Facebook page, but does it really matter how many people make the decision to follow you?

Tips on how to use social media for business

As business owners, we spend so much time working in our business that we need to take a step back and take an objective look at where we are going and what we are doing. Social media is a huge asset to businesses and a great sales tool. It is one of three main digital shopfronts essential in business today.

5 major importance of radio advertising

Remember the 80’s when MTV predicted the death of radio? Thankfully for those of us that work in the industry that was one prediction that didn’t come true! In fact, MTV made people want to hear their favourite songs more often, so in turn, they tuned in to their local radio station to hear the latest and the greatest songs.