Nowadays you’ve got to be bigger, brighter and have more money than your competitors. Or do you? Today’s copywriters or content writers almost need a degree in psychology to understand what makes people tick and how to make them buy.

So what made you decide to buy a vacuum cleaner? A good salesperson will always ask the questions to make sure they sell you a product that is going to do what you want it to do.

In the past, we used the back and forward buttons almost exclusively to navigate around websites, now with increased mobile usage, more businesses are relying on scrollable websites to make them more friendly for mobile users.